Zaiy Omeiza

30 Nuggets every Fashion Entrepreneur Should Know

Embark on a stylish journey with 30 must-know tips for fashion entrepreneurs, turning creativity into success from blog one to the big 100!

Corsets: Evolution, Craft, and Style

Discover corsets’ evolution from 16th-century undergarments to modern fashion statements, exploring crafting intricacies and style variations.

The World’s Most Expensive Fragrances and Why They’re Worth It

Dive into fancy smells! Expensive perfumes mix rare stuff, art, and luxury for a n expensive sensory experience.

Hooked on Creativity: Unraveling Crochet by Hussi

Explore Crochet by Hussi’s artistry, where every stitch weaves a tale of creativity, passion, and dreams.

Decoding Fashion’s Vibrant Color Palette

“Step into the vibrant world of fashion! Unveil the mysteries behind colors that shape your style. Learn how the perfect shades can turn your style from dull to dazzling – uncovering fashion’s best-kept color secrets!”

How to Craft a Unique Perfume Wardrobe: Define your Style.

Unlock your signature scent! Discover the secret to a captivating fragrance collection tailored to your style and personality. Click now!

Supercharge Your Business Profits: The Ultimate Guide to Financial Mastery!

Maximize business success with strategic planning, separate accounts, and consistent pay – a guide to financial mastery for entrepreneurs!

Beading Embellishment in Fashion Designing.

Have you ever made a quilt that, despite being technically ‘finished,’ still seems to be missing a little something? You might be missing a little embellishment

How to Test Fragrances like a Pro

When testing for perfumes to buy, you might get overwhelmed as to what exactly you want. It is therefore essential to know how to test and pick a bottle you’ll love and won’t regret after you leave the store.

Content Pillars for Creating Social Media Contents.

The combination of these four pillars can form the foundational basis of your brand’s social media strategy.

5 Fabric Edge Finishing Techniques

Here are a few fabric edging techniques and images to neaten up and finish fabric edges.

Fragrance Myths: Separating Facts from Fiction

Debunking five of the most common myths about perfumes

The Truth about A1 Customer Service.

Your worries and burdens should be centred around gaining reliable, sustainable and loyal customers who would choose your products over competitors and many other choices in the market… read more

10 Fabrics to Know

Adding to your arsenal of fabrics in the know, here are 10 more to buttress up your knowledge.

Fragrances Inspired by your favourite Destination

An artist is usually inspired by an outside muse before their creation process begins. This is the same with quality designer and niche perfumes.

11 Easy Technics for Closing a Sale

Do you know how to close sales effectively? These 11 sales closing techniques are from experts and are proven to seal the deal. Learn more here.

Fabric Focus: Crepe

The most popular fabric for ready-to-wear outfits. The possibilities are endless.

The Psychology of Perfumes: What your Scent says about you.

The group of perfume you use says a lot about you and can be used to hint at some of your personality traits.

Utilizing Social Media as your Online Store and Market Place.

A few years ago, social media was regarded as a platforms for connecting with friends and family and for entertainment. Over time, it has evolved and its uses have become more dynamic.

5 types of stitches in sewing.

With a needle and thread you can mend the world one stitch at a time. However, what good is mending the world if you don’t know the type of stitches? This article unveils 5 common types of stitches.

The Art of Perfume Bottle Design.

Judge a perfume by it’s bottle, or not?

Easy Ways to Get Clients for your Business.

Here are over 25 quick strategies to gain more clients for your business today.

Tales of the fabric in My Basket – 2

If the fabrics in my workspace had life, this is what their personalities would tell you about them.

How to Shop for Fragrances Online

Some products are easy to buy online – perfume isn’t traditionally one of them. Here’s how to discover your next signature scent, without smelling it first.

How Packaging makes your Brand Superior to your Competitors.

Packaging adds functionality to your product and is undoubtedly a powerful marketing tool to tap into the subconscious of your consumer. Find out how packaging design is crucial to your products success in this short read.

FashionScope: Coming of Age with Mova.

This Inside Fashion article covers designer Victor Onuchukwu, based in Abuja, Nigeria and his journey and experiences being a fashion designer.

My first Business Plan; Perfume Retail and Wholesale (100 Per Scent)

This is the first ever business plan I wrote for a business that has expanded in projection to my plan.

The Godfather Business Strategy.

This great book/movie has some great lessons you can begin to apply to your business today to build a tight-knit community of loyal customers. Read more!

The Splash and Spread Technique in Sewing

Splash and spread is a technique every designer and tailor should have in their toolbox. Learn the basics of this creative technique in this short article.

Mousuf Ramadi vs Mousuf Wardi

These bottles from the famous Ard Al Zaafaran Arabian perfume house are put side by side and compared in this article.

8 Mistakes Small Businesses must Avoid.

No sugar coats, here are some mistakes you should be avoiding if you want to flourish and grow your small business from where it is currently to where it is meant to be!

What is Window Shopping?

Window shopping is a current rave in our time and age. Find out what it is and how it has shaped our buying experience in this short article.

My Top 2 Perfume Blind Buys (for Her)

Not sure what perfume to buy? these two perfumes are your safe bets every day!

Easy Graphics Design Tips to give your Business Fresh Face

A professional graphics designer share easy to follow guidelines for creating eye catching designs for your business contents.

Fabric Focus: Chantilly

Named after the popular location Chantilly France, this lace is not your regular kind. Read all about this royal fabric of the 18th Century in this article.

Choco Musk Perfume Review

Wonder what this trending bottle of goodness scents like? This is a short review on its fragrance.

Writing Sales Captions for Social Media

Captions are mini sales scripts that can help you close deals and gain numerous customers if they are written well. Here are a few tips to get you going!

Repurposing Scrap Fabrics

Amazing ideas for scrap fabrics that will make you never throw away even the smallest scraps!

Does Perfumes Expire?

Find out if your perfumes have expired.

How to Sell a Product

With the right toolbox and skillset selling becomes as easy as abc. Here is an honest approach to sales

Maternity Dresses Look-book

Pregnancy sure does change our bodies. This is a quick look book of styles you can be inspired by to make dresses to accommodate your new bump!

Ethereal Perfume Review

Reviewing Ethereal by Pandora based on its Longevity, Projection and Sillage.

Improving your Startup with Testimonials and Credentials.

It’s wise to always ask for reviews, whether they turn out good or bad. This article shows how you can use good and bad testimonies to improve your business.

A Guide to Fabric Sourcing for Begineers.

A designer’s fabric choice can make or mar their creation. These steps will ensure you are choosing good quality fabrics for your designs.

21 common Perfume ingredients.

Here are some common perfume ingredients and their images.

Sachetization: Offering Small quantities of your product.

This strategy has been employed my many prominent brands and is a sure way to win new customers.

Pattern Drafting 101

The basics you need to know about pattern drafting, pattern making tools and some abbreviations pattern makers use.

Naseem Perfume Oils Review

Review on the Naseem Perfume oils range.

13 Powerful Headline Formulas for Writing Business Contents.

Entice readers to your posts using these snappy and catchy guides!

Clippings from a Vlisco Magazine

Beautiful fabrics and designs from Vlisco v-inspired magazine.

4 Tricks that will make your Perfumes last 24 hours!

Shocking tips you can start doing today and have your fragrance stick to you, all through the day.

Mission, Vision and Value Statement.

It is important to take out time to carefully craft these statements for your business. It serves as blueprints in turning the wheels of your business forward.

Lamsat Harir Arabiyat Perfume Review.

Reviewing Lamsat Harir Perfume based on it’s fragrance, longevity, projection and sillage.

Tales of the Fabrics in my Basket – 1

A short backstory behind some of the fabrics I currently have with me.

Sell Like Crazy by Sabri Suby- Book Review.

Excerpt, summary and reviewing one of the best business and finance books I’ve read.

Curate your Designs using these Amazing Style Guides.

Design and Create your style with these inspirations!

5 reasons why Perfumes make wonderful Gifts.

Confused about what to get for them as a gift? A bottle of exceptional fragrance will do the trick.

The Three Currencies of an Entrepreneur

As an entrepreneur, with these three currencies up your sleeves you become truly unstoppable.

The Veekee James Gala; Empowering Designers and Brides.

Bits and pieces from the first annual empowerment Veekee James gala where designers won mega prices and a bride walked away with over 10 million naira worth of gifts.

Mousuf Eau de Parfum Review

Review on Mousuf Eau de Parfum by Ard Al Zafaaran.

5 Easy Tools to take your Business Contents to the Next Level

These are free, easy to access tools and apps that you can download today and turn your business to that professional brand of your dreams.

5 Fashion & Design YouTube Channels to Check out

Learning never ends! I have highlighted some of my favorite YouTubers you can check out to learn pattern drafting, cutting, stitching and other sewing hacks.

Gabrielle Bloom Eau de Perfume Review

Reviewing and dissecting Gabrielle Bloom perfume by Fragrance World.

An Entrepreneur’s guide to Selling with Words

Without the proper words, prospective clients may read your sales writeup and come to their own conclusion. Here is how to use effective words to sell your products like magic.

Fabric Focus: Ankara

Big, Bold and Beautiful designs, the trademark of the Ankara fabric of the Africans.

Perfume Clones vs Perfume Copies

Clones and copies; Understand what they both mean and which to go for when shopping for your next bottle.

Level up your Skills and Build Sustainability in your Business Niche.

Complacency is no place for a business owner to be if you want your business to grow. Here is why improving your skills should be on your checklist today.

Planet Zaiy: Our Logo Story

We finally have an official logo. This article tells the story of the creation of our logo, from its idea process to its finalization.

Reputable Fashion Schools in Nigeria

Are you a beginner, intermediate or an advanced designer looking to upgrade your skills? Then these fashion schools should be in your radar to check out, whether you want physical or online classes.

Indulge Eau de Perfume by Pendora Scents

Review on Indulge by Pendora Scents, a clone of L’Interdit by Givenchy.

The S-M-A-R-T Goal Setting Strategy for your Business

This technique is a proven one to apply to your business, no matter what type it is you run. The SMART strategy has been proven to work in setting your business on the right path and gaining clients after clients.

The Families of Perfumery

Perfumes belong to families that help group and describe what they scent like. In here are four families in perfumery in all their glory.

Fabrics 101

From God to animals to plants to humans, everyone makes fibers used to make fabrics for clothes! This article highlights the major groups of fabrics based on its source.

Sell like Crazy with Discounts, Promos and Freebies.

Three easy techniques you can apply in your business today to warm your way into the hearts of your clients and customers.

The Best types of Scissors for Cloth-making

From clipping your threads to cutting heavy layers of fabrics, there is a scissors for each task!

5 mistakes you are making with your perfumes

Here are some common mistakes you could be making in the selection, application and storage of your perfumes that you should avoid. Read more to find out!

How to Smash your Business Goals and Hit your Milestones

To grow, you need to set goals and reach milestones that correlate with what you want to achieve. This article points out how to continually smash your goals year after year.

Standard Measurements for Beginners

Amateur and professional dress makers know these measurements are almost the same for every size of cloth. Discover some formulas to speed up your work.

Notes in Perfumery

Ever wondered why the scent of your perfume changes as you go through your day? The notes come out to play!

Become a Super Entrepreneur

3 smart keys to unlocking your super hero cape and powers in business and dominating your market niche easy peasy.

How to take Accurate Body Measurements

Learn to take accurate measurements for a better fitted final cloth.

6 Places you should Apply Perfumes

For a longer lasting fragrance throughout the day, target your pulse points. Spritz these hotspots from head to toe.

Analyse your Competitors like a Pro

Learn to dub from the best brands around and do it like a pro, whilst maintaining your business peculiarities.

Perfumery Lingo: Longevity, Projection and Sillage

A perfume pro knows their way around a bottle. Journey away from amateurism with knowledge of these three distinct perfume terms.

Fashion Jargons

Six popular words used in the world of fashion and designing.

Business Vocabulary

7 words you should know from the business encyclopedia!

7 Questions with Zaiy!

The Artist and her Muse; Dive into personal stories from Zaiy as she tells about herself and the brand.

Essential Tools for Fashion Designing

These essentials are fit for every designers toolbox!

Choosing your Signature Scent

One, two, three or five bottles of perfumes? How many makes a signature scent?

4 Consistent Habits that will Grow your Business

Adopt these habits in your business dealings and watch it go from no sales to tons of sales.

Bespoke vs Ready-to-Wear

These two terms are quite popular in fashion and can easily be mistaken if they are not properly understood. This article gives an insight on what they both mean.